Going Green! Pathways to Success

9:00 am – 12:00 pm

KEYNOTE

Creating a Sustainable Innovation through an Innovation Ecosystem

Cheryl Perkins, Innovationedge

Top executives around the world seek out Cheryl Perkins for the exact insights she will share with WOW attendees regarding how companies can build a strategy for sustainable innovation by creating an “Innovation Ecosystem.”

An Innovation Ecosystem is a holistic environment that addresses all aspects of innovation. It’s your leadership, your culture, and your people. It expands beyond your four walls to include partners who have the capabilities you need to succeed.

In this compelling session, Cheryl Perkins, Founder and President of
Innovationedge and former Senior Vice- President and Chief Innovation Officer for
Kimberly-Clark, will share best practices for taking innovation to the next step. She’ll deliver examples and case studies of companies that have successfully delivered sustainable results.

You’ll learn:

Where sustainable innovation comes from.
Where to start to get immediate results.
Where to find the right partners to deliver sustainable growth.
How to engage internal stakeholders in your efforts.
How to measure the success of your initiatives.

Making Green by Going Green? — What Consumers Are Willing to Buy (Or Not)

Brian Sansoni, The Soap and Detergent Association

Sustainability has been a key focus at The Soap and Detergent Association for many years. This experience offers a valuable learning opportunity for the wipes industry, including SDA’s many consumer insights on purchase motivations.

Coffee & Networking

Panel Discussion- What the Heck Does “Green” Mean Anyway?

Panelists:
Joy Nunn, Strateline Industries and Sustainable Solutions Network
Carolyn Parrs, Mind Over Markets
Cheryl Perkins, Innovationedge
Brian Sansoni, The Soap & Detergent Association
Irv Wienberg, Mind Over Markets

Networking Luncheon

Signature Club at 95th- John Hancock

Expand your conference experience and network with other WOW attendees over lunch and enjoy the entire city of Chicago at your feet.

Note: Limited seating. Available on a first come/ first serve basis to the first 75 people. Located atop the John Hancock Center, the Signature Room at the 95th offers breathtaking views of the Chicago skyline and Lake Michigan with floor to ceiling windows.

Wipes! The Best of the Best!

2:30 pm – 5:30 pm

WOW Innovation Award Presentations

Today’s innovations are the fuel for continued growth of the wipes industry. Six finalists will be selected from over thirty products nominated for the first annual WOW Innovation Award.

Finalists will each give a short, 15-minute presentation on their product and the impact its innovation has to offer the industry.

The list of six WOW Innovation Award finalists will be announced by May 26 online: www.inda.org/events/
wow08/WOW2008_Finalists

Coffee & Networking

361° - Pushing Sustainable Innovation to The Next Degree

Joy Nunn, Strateline Industries and Sustainable Solutions Network

Sustainable Solutions Network has created a revolutionary new path of material and fiber regeneration that goes beyond the typical cycle of reuse. Re-imagining pre-consumer waste into a processable and profitable SmartStream^TM is giving companies like Wal-Mart whole new opportunities for business. Strategically converting such cotton nonwovens to wet wipes by Strateline Industries Division is just one way of demonstrating the next degree in product development innovation.

Table-top Displays & Reception

5:30 pm – 7:00 pm