Honoring the ‘First Flush’ with Parades and Pull-Ups

Potty training. Two words that can strike fear into the heart of any parent. You stare at the tiny version of you and wonder how you can communicate that they need to start using the toilet and transition away from diapers. Parents doggedly go through the process of training their child and some even put it off and hope it will happen naturally. Kimberly-Clark is trying to bring some fun and celebration to the process with their First Flush campaign. You may not be able to afford a parade to commemorate your child’s first visit, but Kimberly-Clark has provided some information and tools to make the toilet training process a little easier for everyone involved.

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