Conference Speakers

Nonwoven Markets & Economic Trends II

Global Consumer Insights for Hygiene Applications

A global online survey conducted via Survey Sampling International provides useful insights for future developments in hygiene applications such as baby diapers, feminine care and adult incontinence products. More than 3.500 consumers in the US, Europe and Asia reflected on their product needs and raw material preferences as well as environmental concerns. In addition, the survey results allow conclusions on consumer involvement throughout the entire product lifecycle of hygiene products and relevance of sustainability trends in both developed and emerging markets.