Innovating for the Everyday

How do you spend your workday? Your life? Do you spend it looking for better, smarter ways to do things? Better ways too make your products? Perhaps to even invent a new product? Procter & Gamble’s latest video shows that’s how their company spends their time – innovating for the everyday. Making products work smarter and not harder. It’s a cool video – check out the read more link below. They have a twitter feed dedicated to this theme – #everydayeffect – take a look and see what people are saying.

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