Morrisons Launches Little Big Baby Brand Range Designed by Elmwood
If you’re looking to break into a well-established market, you need a hook. What makes your products unique? How do you stand out and resonate with customers? It’s all about differentiation and Morrisons is looking to stand out with their recently rolled out baby brand range of products. They are looking to resonate with the customer through a friendly, empathetic approach to parenting and the parents’ every day experiences. Interesting.